FROM SÃO PEDRO, PRAY FOR US
Year-end parties also include reflections and predictions for next year. The 2026 one will be marked by the elections in Brazil, so theoretically you don't need anything else to disturb the lives of companies. But the world exists and it will also have a strong influence on the economy and Brazilian companies.
The number one factor will be the performance of the US economy, growth of 1.7% of GDP, China, 4% and the EU, 1.5%. The volatility of the White House's decisions, including pricing, dollar appreciation, cryptocurrencies and massive investments in AI, in addition to the strategic dispute with China, are some of the uncertainties that will predominate the scenario. And, definitely, the North American position that Latin America is its backyard creates another variable in relations with the largest economy in the world.
China, which for Brazil is the savior of the Homeland, and its economic policies, since it has political stability, and especially its relationship with the US, will be our number two concern. And this includes the prices of iron ore, oil and soybeans. The forecasts are that the eldorado of high commodity prices has passed, but there is also the La Niña phenomenon, which can change the harvests of some products.
The concern with climate change, of preparing companies for, not only the cost of energy, but also for all the side effects that these mitigations are causing, is almost a certainty next year. And these certainties also include the weakness of our cybersecurity. It is no longer an isolated act of crazy hackers, but part of the international criminal system. In fact, crime, with its international extensions, will be an increasing presence in our economy.
The advances of AI will be greater and then Brazil will increasingly depend on the Big Seven, the largest technology companies. We are users and dependents. On the other hand, even to absorb the advances, companies will have to invest in their human resources. And there is also a lot of discussion whether or not there is an AI investment bubble and what effects this has on the capital market. Robotization and the use of AI, in addition to the increasing use of quantum computing, will determine our competitiveness.
In this chapter, there will also be the Mercosur EU agreement, which changes our economic model, in addition to regional conflicts such as Ukraine, the Middle East, Sub-Saharan Africa and tensions in South America.
To all this is superimposed on the World Cup, played in the USA, Mexico and Canada, which will have its own influence on tourism, in the TV market, and hours worked. That is, a year in which everything is in the hands of St. Peter, the greatest saint, where there is much to predict, but much more to pay attention to, in geoeconomic changes, which are faster than cloud changes.
